Eco-celebs walk the talk (April 27, 2005)
The Beyond Organic Radio Show

Eco-celebs walk the talk

Hearing celebrities expound on politics or talk about their commitment to causes makes many people groan. Maybe it sounds like they're being fed sound bites or just trying to connect their name to the latest hot trend.

But no one can deny the power of American celebrity culture. High-profile, truly dedicated actors like Ed Begley Jr., and groups like the Environmental Media Association are having a deepening impact on the powerfully influential Hollywood industry and the messages it puts out.

Join host Jerry Kay, publisher of the Environmental News Network as we hear from one of the most dedicated actor-activists, and find out the strategy behind the "greening" of Hollywood.

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